Chuyện người làm Sales - Episode 06: Thanh Nguyen

CNLS 6

Among new markets where no path has yet been paved, it is the courage to take the first step, the willingness to embrace challenges, and the perseverance to see them through that truly leave the distinctive mark of a Sales professional – Mr. Thanh Nguyen, Area Sales Manager, New Segment Sales.

DARE TO ACT, DARE TO OWN, AND BREAK OUT OF YOUR COMFORT ZONE

When people think of Sales in the financial industry, they often associate it with providing financial solutions or consumer loans at motorbike or electronics stores. When Home Credit introduced an entirely new sales channel – New Segment, you are among the first to step forward and take on the challenge. Could you share more about that time?

Starting my career at Home Credit in 2016 within a well-established traditional sales channel, I have built a solid foundation. In 2021, New Segment Sales was launched, targeting new industries such as sports, beauty, dental care, education, furniture, home equipment, and construction services.

This new channel opened significant opportunities but also posed considerable challenges for financial sales professionals.

Choosing to pivot my career into the New Segment meant more than just entering a new market - it marked the beginning of a journey of exploration, learning, and evolving my professional mindset to adapt, innovate, and succeed in an entirely new environment.

PARTNERING TO OVERCOME BARRIERS AND DELIVER RESULTS

How can you ensure service and product quality for both customers and partners, while still meeting KPIs and sales targets?

In New Segment, you need to support and work closely with partner staff. This means that customer experience and business results are heavily influenced by partners.

The question then becomes: how can you enhance partner capabilities, enabling them to consult, sign contracts, and handle tasks beyond their expertise professionally?

For you, the answer lies in continuous improvement and a customer-first mindset. You choose to listen, observe processes, understand partner needs and challenges, and propose suitable adjustments. Your work goes beyond numbers—it includes training sessions, in-store workshops, and timely support whenever new contracts arise. All aimed at delivering the best customer experience while closely supporting partners to boost sales.

CUSTOMER-FIRST PRIORITY

What does the Customer First spirit mean to your work?

Customer First means developing strategies, products, and services with customers as the top priority. For you, it is not just a working principle, but a guiding compass for daily decisions and actions.

It is how you and your team build trust through clear communication, transparent processes, and professional conduct at every touchpoint. Every experience is designed to be convenient, fast, and seamless - saving customers time and effort while ensuring professionalism.

Beyond that, each solution is personalized to the needs and circumstances of individual customers. You proactively follow up after service use, listen to real experiences, and step in to resolve issues - balancing both customer and partner interests.

This is how you build trust - not through words, but through companionship, empathy, and a commitment to delivering the best possible experience.

SALES PROFESSION – PERSPECTIVE & MOTIVATION FOR THE LONG JOURNEY

Balancing service quality, product standards, and business results requires great effort. What advice do you have for those starting a Sales career or considering this path?

To go the distance, the most important thing is to own your career journey. To achieve this, you share three key messages for newcomers and aspiring Sales professionals: Responsibility, Perseverance, and Proactivity.

  • Responsibility means once you set a goal, you commit to pursue it to the end. 
  • Perseverance means staying the course through challenges, determined to conquer every milestone. 
  • Proactivity means not waiting for opportunities, but creating them -expanding markets, managing performance, and owning your results. 

What makes Sales special lies in the flexibility of strategies and directions. Alongside that is the unlimited income potential, a clear reward for those who dare to act, dare to break through, and pursue their goals to the very end.

“Chuyện người làm Sales” is a content series by Home Credit, sharing real people and real journeys - designed to inspire those who are stepping into, or considering, a career in Sales: a challenging path, but one that is truly worth pursuing.