Digital Sales Planning & Optimization Manager
Sản Phẩm và Quan Hệ Khách Hàng - Kinh Doanh Kỹ Thuật Số
03/04/2025

KEY RESPONSIBILITIES
Digital Sale Planning & Optimization
- Develop and implement a comprehensive digital sale roadmap, initiatives aligned with business goals.
- Identify digital sales bottlenecks and recommend solutions to improve revenue growth and customer satisfaction.
- Optimize online sales processes to reduce friction, improve conversion rates, and enhance the customer experience across all digital touchpoints (website, mobile app, partner platforms..).
- Lead the implementation of A/B testing, personalization strategies, and other optimization initiatives of lending process to boost sales performance.
- Monitor and manage the user experience (UX) and sales funnel, identifying opportunities to improve navigation, functionality, and customer engagement.
- Lead the product lifecycle to launch in digital sale platforms ensuring products meet quality standards and risk/ regulatory compliance requirements.
Customer Segmentation & Personalization:
- Use customer data and analytics to develop targeted sales strategies for different customer segments.
- Implement personalization strategies that cater to customer preferences and behaviors, improving the likelihood of conversion.
- Work with the CVM team to track customer journeys and deliver targeted offers or promotions to increase sales.
Market & Competitive Intelligence:
- Monitor digital sales trends, competitor strategies, and market shifts to keep the business ahead of the curve.
- Conduct competitor analysis to identify strengths, weaknesses, and areas of opportunity for the digital sales strategy.
KEY REQUIREMENTS
- 6+ years of experience in product management, sale planning & monitor in digital lending or digital growth, ideally from consumer finance, fintech, or banking industry.
- Proven track record of successfully managing financial products, from conception through to launch and iteration.
- Strong understanding of financial products and services (e.g., personal loans, credit cards, etc.) and the financial services landscape.
- Experience in working with cross-functional teams, including engineering, legal, marketing, and compliance.
- Ability to work independently or as part of a team, managing multiple projects and deadlines with strong organizational and project management skills.
- Excellent written and verbal communication skills & stakeholder management with proficiency in English.
- Strong analytical and quantitative skills; ability to see insights from data and use data to support assumptions, recommendations, and drive actions. Excellent use on excel tool, power BI and other report & analysis tool.
- Result - oriented, problem solving & customer-oriented, strategic mindset
COMPENSATIONS & BENEFITS
- 13th Salary Fixed and KPI Bonus
- Premium Health Care for personal & 3 dependants
- 24/7 Accidental Insurance
- 100% Social Insurance
- Meal + Phone Allowance
- Yearly Medical Checkup
- 18 Annual Leaves
- Professional and Transparent Working Environment
- Apply Latest Financial Technology in the World
If you are referred for this position by our Employee/Recruitment Collaborator, please apply via this LINK. Otherwise, please click the Apply button as below for application
TP. Ho Chi Minh